"Upurkushun" is online!

"Upurkushun" is online!

9 days ago
No one believed in the expedition, except an irreducible band of Chamonix young guns.
Chusch moro cho shoote?

Chusch moro cho shoote?

February 1 2024
30 cm of pow, great weather and cold temperature, precisely the kind of day not to be missed under any circumstances. Our guys Maxime Burri and Levi Luggen did not miss it, and here are some shots they took that day!
first glacier sunglasses

A brief history of glacier sunglasses

January 30 2024
For thousands of years, human beings have constantly used their ingenuity to protect their eyes from the elements. Here's a brief history of sunglasses!
Glacier Optics + Les Ateliers Baume

Glacier Optics + Les Ateliers Baume

January 9 2024
Les Ateliers Baume is a project just the way we like it: a group of friends who have taken over an unused chicken coop and turned it into a surfboard manufacturing and repair workshop.
Why choose Titanium sunglasses?

Why choose Titanium sunglasses?

October 18 2023
There are several types of material used for mountain sunglasses frames, each with its own advantages and disadvantages, but one in particular stands out: titanium.
Hike & Fly

Hike & Fly

October 13 2023
Indian summer is in full swing in the swiss mountains, so let's hike and fly!
How to choose your sun lenses?

How to choose your sun lenses?

October 11 2023
Category 4 sunglasses protect the best your eyes but cannot be used in all situations. Have a look and find the glasses that match the best your need in terms of eye protection with the help of our ophthalmologist partner Dr Lilly Khamsy.
A classic expé for Tamara & Nadia

A classic expé for Tamara & Nadia

August 15 2023
After a balmy night at the Bertol hut, Tamara and Nadia start their ascent to the Aiguille de la Tsa.
From the Dolomites to Fieschertal

From the Dolomites to Fieschertal

August 3 2023
Summer is going pretty well so far.
Weisshorn: foggy side

Weisshorn: foggy side

June 21 2023
June is the perfect time to plant your zucchinis. It's also the season when the snow sticks be...
Mustafa Ceylan - From soccer player to freerider

Mustafa Ceylan - From soccer player to freerider

May 24 2023
Meet our friend Mustafa Ceylan, who discovered his passion for freestyle skiing while living in Montreux. He showcases his natural charisma, immense love for the sport, and its ability to take huge bails.
Spontaneous Thursday adventure

Spontaneous Thursday adventure

May 10 2023
Join Vincent and Ginger on their unpredictable journey where things never seem to go as planned.
Serge Lowrider

Serge Lowrider

May 1 2023
The heritage of Swiss made with inspirations from across the Atlantic
"Ticino mit Schüli"

"Ticino mit Schüli"

April 24 2023
Andreas and Julian are heading to Ticino to open the ball of spring outdoor activities.
Find the right ZEISS lenses

Find the right ZEISS lenses

March 22 2023
ZEISS sun lens, a high-quality and innovative brand, offers a variety of options to meet the needs and preferences of mountaineers and adventurers.
Back to the past.

Back to the past.

March 7 2023
Follow Arnaud and Lois on a road trip to La Grave and Courmayeur, two legendary skiing destinations. They reflect on the lack of snow in recent years and compare it to past winters. Despite encountering an abandoned resort and a forest fire, they enjoy the historic atmosphere and excellent food in Courmayeur, where they promise to return after hearing about the fresh snowfall.
La bise from le Chablais

La bise from le Chablais

February 15 2023
The anticyclone does not weaken and it has not snowed for a month yet in the West part of Sw...
New season = new colour + new size!

New season = new colour + new size!

December 15 2022
New year = new colour + new size!
Sarah of the Charpoua

Sarah of the Charpoua

November 15 2022
118 years of Alpine history and homemade chocolate cake.
Three days at the Couvercle refuge.

Three days at the Couvercle refuge.

August 8 2022
Summer is in full swing. There's nothing like a little outing to Chamonix to refresh your thou...
"Saleinaz Base Camp" is online!

"Saleinaz Base Camp" is online!

July 13 2022
"Saleinaz Base Camp" is online!
Lupe road trip through the swiss Alps

Lupe road trip through the swiss Alps

May 25 2022
Spring is coming, the vines of l’Abbaye de Salaz are pruned and it's time for Michel Kropf to...
Roland Cachot with the Moiry Black Glacier sunglasses eating Ovo Sport during ski touring

Roland Cachot: true inspiration

November 24 2021
At 82 years old, Roland Cachot is back to his favourite place: Ovronnaz, in Valais. He spend...